Crawl + classify
We ingest your site and competitor sites, classify pages by intent and archetype, and build the corpus the rest of the system reasons over.
PLATFORM
Find the prompts you should be winning.
Tracemetry surfaces the AI-answer prompts your category actually generates, ranks them by intent and competitive gap, and turns each into a content opportunity you can act on.
WHY THIS MATTERS
AI answers are the new shortlist.
When a buyer asks ChatGPT or Perplexity "what's the best tool for X?", they get one recommendation, not ten blue links. Opportunity discovery is the work of figuring out which prompts your category produces, which ones recommend your competitors today, and which ones could realistically recommend you with a piece of content.
How opportunity discovery works
Prompt universe
From the corpus we generate the prompt universe — the set of category-relevant questions buyers actually ask AI assistants today.
Tracking
Every prompt is run weekly through ChatGPT, Claude, and Perplexity. We parse the answers and record which brands appear.
Ranking
Opportunities are scored by intent weight, competitive gap, and proximity to revenue. You see the ones worth doing this week, not a wall of suggestions.
Rationale
Every opportunity ships with a plain-English rationale you can paste into a Slack thread — not a score with no story.
Workflow handoff
One click converts an opportunity into a grounded brief, then a draft, then a review item, then a published asset. The loop is built in.
Common questions
Do I have to bring my own prompts?
No — Tracemetry generates the initial prompt universe from your site and competitors. You can add or remove prompts at any time.
How are opportunities ranked?
By a blend of competitive gap (who's appearing instead of you), intent (transactional vs. informational), and confidence in the underlying signal.
Can I dismiss opportunities I don't want?
Yes — every opportunity has Save / Dismiss / Generate brief actions. Dismissed items stay out of your view but stay in the analytics for trend reporting.
See your top 3 opportunities now.
Run a free AI visibility report for your domain and we'll show you exactly where your brand is missing and which prompts to target first.