Tone, voice guidance, style examples, forbidden phrases, and banned competitors all flow into the brief prompt. Your voice survives the model.
Briefs that actually steer the draft.
Each brief is generated from your ingested sources, your brand profile, and the opportunity's underlying evidence — not a generic SEO template. The draft writer (human or AI) gets a real plan.
Why our briefs steer the draft instead of letting the LLM drift
Briefs reference your actual pages and documents. Claims have anchors. The model can't invent unsupported numbers because the gate catches them.
Every section has a clear intent and a list of claim seeds. The draft generator follows them, so output stays specific.
Change the tone, length, or target keywords and regenerate — the brief updates without touching drafts already produced from prior versions.
FAQ
Usually 15-30 seconds depending on how much source context exists. Briefs run on Claude Sonnet by default; the model is configurable.
Yes. Generated briefs are starting points. Every field is editable, and you can paste in your own outline whenever you want.
Generate your first brief.
Get started on Pro — the first brief is generated automatically from your top opportunity.